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Solarix S.A.R.L.

Senior Marketing Officer

Type:Full Time
Location:Bchamoun
Experience:Mid Level
Posted Date:06-09-2024
Overview
We are seeking a highly motivated and experienced Senior Marketing Officer to join our team. The ideal candidate will have at least 3-4 years of experience in marketing, with a strong background in the renewable energy sector (preferably), specifically solar and energy audit services. This role requires a creative and strategic thinker who can develop and implement effective marketing strategies to drive brand awareness, lead generation, and customer engagement.
Responsibilities
Key Responsibilities: • Develop and Implement Marketing Strategies: • Create and execute comprehensive marketing plans to promote solar and energy audit services. • Identify target markets and develop strategies to reach and engage them. • Monitor and analyze market trends and competitors to adjust marketing strategies accordingly • Lead Generation and Customer Acquisition: • Develop and manage campaigns to generate leads and drive customer acquisition. • Utilize digital marketing channels, including social media, email marketing, SEO, and PPC. • Track and report on the effectiveness of marketing campaigns and adjust strategies as needed. • Brand Management:  Ensure consistent brand messaging across all marketing channels and materials.  Develop and maintain a strong brand identity that resonates with the target audience.  Coordinate the creation of marketing collateral, including brochures, presentations, and promotional materials. • Content Creation and Management.  Crate engaging and informative content for various platforms, including website, blog, social media, and email newsletters.  Collaborate with the design team to produce visually appealing content.  Manage and update the company website with relevant and timely content. • Event Planning and Coordination:  Plan and execute marketing events, including trade shows, webinars, and workshops.  Coordinate logistics, including venue selection, registration, and promotional materials.  Evaluate the success of events and implement improvements for future events. • Customer Relationship Management:  Develop and maintain strong relationships with existing and potential customers.  Conduct customer surveys and gather feedback to improve marketing strategies and services. Qualifications: • Bachelor's degree in Marketing, Business Administration, or a related field. • Minimum of 4 years of experience in marketing, preferably in the renewable energy sector. • Proven track record of developing and implementing successful marketing strategies. • Strong understanding of digital marketing channels and techniques. • Excellent communication and interpersonal skills. • Ability to work independently and as part of a team. • Proficiency in marketing software and tools, such as CRM, SEO, PPC, and analytics platforms. • Creative thinking and problem-solving skills. • Strong organizational and project management skills.
Benefits
Benefits: • Competitive salary and performance-based incentives. • Health insurance and other benefits. • Professional development opportunities. • Positive and collaborative work environment. How to Apply: Interested candidates submit their resume, and portfolio of relevant work to solarix.lb@gmail.com or through or by WhatsApp on +961 3 081 974, please include "Senior Marketing Officer Application" in the subject line.

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